A successful, digital strategy is based on a correct analytics setup of your website and your business.
Complete company analysis
A complete, company analysis and audit includes your site and campaign’s research for getting a clear understanding of your industry. It also determines your current position within your marketplace versus your main competitors.
A thorough audit identifies and rectifies any potential obstacles to the performance of your website and helps build the foundation for your wider, digital marketing efforts. The complete analysis provides comprehensive design recommendations, content marketing strategies and a plan that guarantees the support of your business needs and objectives. It also allows us to set and define appropriate aims and goals which plays an important role in your personalized marketing campaigns.
We work closely with our clients when establishing goals and objectives for their online activity. Our team of experts uses a wide range of industry-tested tools, resources and techniques for an accurate analysis of your business, customers and competition. At the end of our analysis and audit, we submit a comprehensive report on our findings, which includes clear and informed recommendations about the next steps to take.
Ongoing performance strategy
The information presented in our reports gives you complete transparency and can subsequently enhance your ongoing, performance-optimizing strategy.
Projects optimizing behavior
We’re able to effectively plan projects while optimizing behavior via enterprise technology. All are tailored to be as effective as possible to meet the business needs and commercial objectives of each of our clients.
We offer real time analytics, in-page analytics, market analysis, content auditing, competitor auditing, customer auditing, and influencer analysis. We also create “personas”, which is an effective way to understand the needs of your users while prioritizing the features and functionality of your personalized strategy for success. Some of the useful features within our analytics program include: custom filters, automated tasks, event tracking, funnel visualization, assisted conversions, visitor flow, reverse goal paths, plus many more services dependent on what your company requires.
Conversion Rate Optimization
Conversion Rate Optimization (CRO) supports site performance by improving the ratio of site visitors converted into actual customers. CRO also assists in increasing sales, Click-through rates and other undefined goals without having to increase the amount of traffic coming to your website.
Conversion rate results also influence ROI from every traffic source and campaign you run; so the higher your conversion rate, the better your ROI will be.
CRO improves nearly every other aspect of digital marketing by increasing the value of your website to each visitor. The continuous change is due to permanent improvements within your CRO and it lasts long after testing is complete. This way, even if you decided to build a whole new website four years from today, you would still retain and be able to use the results from all tests that were run now. The information would still be a knowledge bank of optimal practices useful for your next venture.
A/B Split Testing
Better website ROI
We believe that effective communication at the beginning of our collaboration enables us to create a “test path” that will provide measurable yet specific goals for revenue, customer loyalty and overall market share increase.
We are oriented on achieving lasting goals through continuous research, ambitious development, rigorous testing and meticulous reporting. Our team of experts will thoroughly analyze the ways in which users are interacting with your website while developing strategies for increasing customer engagement and conversion rate.
We help you to make the visitors do what you want them to on your site, our team is ready to help optimize your site and boost the conversion rates, providing a successful a long-term effect CRO strategy for your business.
Our CRO analysts use the best tools in the industry for collecting and visualizing data in order to make the quickest and the most effective decisions. We also do so in such a way that you don’t need to update or make changes to your website code every time an on-site test is created.
We offer the most effective CRO techniques, A/B split testing, multivariate testing, as well as various other methods such as changes in site layout, proximity, color, fields and journey paths. We utilize all of this information until we determine which combination of the above produces the highest conversion rate.
Using a test-focused approach, we make sure to obtain the best results specific to your company. Our team will constantly test and enhance all aspects of your website, checking (and re-checking) what works and what doesn’t in order to turn more of your visitors into converted customers.
The relationship between advertiser, publisher and customer lies at the bottom of affiliate marketing.
Affiliate Marketing is the term used to describe a form of online advertising which consists of rewarding an affiliate for referring a visitor or rewarding a customer for performing a desired action, such as making a purchase or subscribing to a newsletter. In a way, Affiliate Marketing can be regarded as free publicity for your page—a network of related websites directing customers to purchase from yours.
Affiliate campaigns have the best results when they are combined with Search Engine Optimization (SEO), Pay Per Click (PPC) campaigns, email marketing support and are well-suited for travel, retail, and service industries due to their timely research process/large-volume sales.
Effective Affiliate Marketing is not throwing a bunch of links at different website owners in the hopes that something will stick. It is a well-planned, specified effort intended to develop long-term relationships with third party websites, research industry-relevant websites with trusted pages and build up a valuable affiliate network for your website that will bring in quality, converted traffic.
In addition, successful Affiliate Marketing also involves certain business traits such as the ability to be flexible with commission values, especially during times when there is a slump in sales, because a higher commission will make affiliates work harder for you.
Affiliate Marketing Campaigns
Recruiting new affiliates
Selection of affiliate networks
Affiliate Rewards Program Management
Pay Per Click (PPC) Management
Pay Per Click has an instant impact and gives your brand a much larger reach and exposure as a result of first page exposure on major search engines.
Our campaign strategies are designed to meet the needs of our clients and their market condition. We provide up-to-date, Pay Per Click services that include: Paid Search Ads, Video Advertising, Display Ads, PPC Remarketing and Social Advertising.
We deliver results that help our clients achieve their business objectives. We manage our clients’ accounts on a daily basis and monitor bid prices and budgets to ensure that we are maximizing ROI.
Our outstanding results are due to our complex and tailored approach which includes a detailed overview of our client's business and aspirations for Pay Per Click advertising, as well as a review of options featuring a prioritized list of recommended activities.
Paid Search Advertising
Earn a positive ROI through our PPC search advertising. Spend money wisely and use the most targeted and cost effective form of advertising.
Turn your valuable ‘potential customers’ into ‘loyal customers’. Our team of professionals will help you re-engage users who have expressed an interest by developing a strategy that will meet all your needs.
Need to generate awareness about your brand, product or service? We’ll develop a social advertising strategy aimed to meet KPIs and your targets.
We are experts in online advertising. Our team is ready to help you get the competitive advantage by creating video adverts that will increase your brand’s presence.
We’ve got enough experience to create award winning campaigns on Google AdWords, Bing, Facebook, LinkedIn, Twitter and YouTube.
PPC Management Provided
Paid Search Advertising
Video Advertising Projects
Display Advertising Campaign
Successful PPC Remarketings
Social Advertising Projects
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